Mobile- friendly websites- why they matter more than ever:
If you’re checking your phone right now, you’re not alone—most people are. More than half of all website traffic today comes from mobile devices, and that number keeps growing. That means if your website isn’t mobile-friendly, you’re likely losing visitors, leads, and credibility without even realizing it.
What “Mobile-Friendly” Really Means
A mobile-friendly website automatically adjusts its layout and content to fit smaller screens. Buttons are easy to tap, text is readable without zooming in, and images load quickly. On Squarespace, this responsiveness is built in—but design choices like font size, image placement, and navigation still play a big role in how it feels to visitors on a phone or tablet.
Why It Matters
User Experience: People expect websites to work smoothly on any device. If they have to pinch, zoom, or wait for slow images to load, they’ll likely leave and not come back.
SEO Rankings: Google favors mobile-friendly websites in search results. A site that isn’t optimized for mobile can slip down the rankings, making it harder for new customers to find you.
Trust and Professionalism: A site that looks polished on a phone gives the impression that your business is current and reliable. A clunky mobile experience can send the opposite message.
Conversions: Whether you want visitors to book a service, fill out a form, or make a purchase, those actions often happen on mobile devices. A clean, fast design makes it easier for them to take that next step.
How to Check Your Site
You can quickly test your website’s mobile performance by opening it on your own phone or using Google’s Mobile-Friendly Test. Pay attention to how easy it is to navigate, read, and interact with your content.
Need Help?
If your site doesn’t look or work the way you want on mobile, I can help. I build custom Squarespace websites designed to perform beautifully on any screen—no pinching or frustration required.